You need to start learning marketing. That's what I've been up to these past few months. I've been studying and learning marketing.
My art and my blog take up so much time that I've I've often thought I could make it my business. What do I have to lose? If my art business doesn't work out, I'll still have it as my hobby. So why not try?
I would rather be an entrepreneur than an employee anyway. What I would like to do is sell online classes and my artwork.
If you are interested in doing this as well, follow along and get tips from me as I document my journey into becoming an entrepreneur.
It doesn't matter if you sell your art, a product or would like to write a better blog. I will do the leg work and post my findings so that you can benefit as well.
So let's get this business started. A blog is the best way to begin selling anything. So if you don't have one... get one. If you do have a blog you are well on your way to becoming an entrepreneur. A website is good to have but a blog is where you will develop relationships and attract potential buyers.
The number one rule of attracting readers is having VALUABLE content. This is what attracts and keeps them coming back to your blog.
But, and this is a big BUT....you need to give your readers more than valuable content.
Just when I thought I had a this most important message down that "Content is King". I read an article by marketing giant Brian Clark. He wrote that it's a mistake to rely solely on your content.
Brian's view is that just writing great content is not enough. Some bloggers fill their blog with valuable content that nobody reads.
Valuable information goes unnoticed all the time. The internet is so overloaded with information and blogs.
So what do you do? You must ask yourself, if people could hear me, what would they want to hear?
Would you be so kind as to take a moment and leave a comment below? I'd like to know what you would like to see more of on my blog. What kind of art marketing, blogging,art tips or other things are you interested in learning?
If you are going to follow along with me, you now have your first homework assignment...
Go ask your readers what they would like to hear more about from you.